SIMONN is designed by Paris based jewelry designer Simon Nygard.
I have always been interested in personal style. I am intrigued by personal expression whether through fashion or art. I am always searching for a way to express and distill my own artistic expression and jewelry was a natural extension of this desire. Working in Fashion, not just as a model but as a stylist and by witnessing the great style around me, I understood that the jewelry created by me for me would appeal to a wider audience. Bit by bit my work was being validated by the style professionals that I collaborate with on a daily basis and I decided to turn a hobby into my brand, SIMONN.
Combining organic elements and cool metals, I set up about bridging the gap between masculine and feminine style- developing a brand that worked in both those areas, while staying strong and sharp, without gender specificity.